I like the way this simple video helps consumers and promotes the company. What do you think?
Roofers Training News
It’s been a while since I’ve made a post. Here’s a little news for now:
01/31/2011 – US Labor Department’s OSHA cites McEntire’s Roofing
LINCOLN, Ill. – The U.S. Department of Labor’s Occupational Safety and Health Administration has issued McEntire’s Roofing Inc. of Lincoln six citations for failing to provide fall protection for roofers working on residential projects. …
Publish Date: 01/31/2011
http://www.osha.gov/pls/oshaweb/owadisp.show_document?p_table=NEWS_RELEASES&p_id=19191
Entire Metrodome Roof Must Be Replaced « CBS Chicago
“We would not be able to certify that the roof membrane meets industry standard levels of safety without a complete replacement of the roof membrane,” one firm, Walter P. Moore and Associates, said in a report. …
Publish Date: 02/11/2011 10:27
http://chicago.cbslocal.com/2011/02/11/entire-metrodome-roof-must-be-replaced/
A roofer must stay updated on advancements in the field and complete additional training as needed because, roofing companies are only anticipated to grow at barely 4 percent over the next several years. …
Publish Date: 01/30/2011 16:53
http://bytepowered.org/bparticles/articledetail.php?artid=144694&catid=307
Defining Your Target and Niche Markets | REPORTS NEWS
A ехсеllеnt example οf thіѕ wουld bе a roofing company thаt hаѕ thе fundamental target market οf commercial roof replacements. Thіѕ company mау аlѕο hаνе a secondary market іn residential roof repairs. Bυt, bесаυѕе thеіr fundamental …
Publish Date: 02/11/2011 11:53
http://reportsnews.us/defining-your-target-and-niche-markets.htm
Posted in Marketing, Roofers Training, Safety, Sales, Training
Tagged Additional Training, Cbs Chicago, Little News, Niche Markets, Occupational Safety And Health, Occupational Safety And Health Administration, P Moore, Residential Projects, Residential Roof, Roof Membrane, Roof Replacements, Roofer, Roofers, Roofing Companies, Roofing Company, Roofing Inc, Target Market, Training News, U S Department Of Labor, Us Labor Department
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Roofers, Are Your Goals For 2011 SMART?
I am sure that by now you have either set 2011 goals for your roofing company or are in the process of doing so.
If you look at each of your goals as you would a roofing project, you should make sure each of them is SMART.
All goals should be SMART – specific, measurable, agreed upon, realistic and time-based.
I pulled this information from Project SMART:
“The acronym SMART has a number of slightly different variations, which can be used to provide a more comprehensive definition for goal setting:
S – specific, significant, stretching
M – measurable, meaningful, motivational
A – agreed upon, attainable, achievable, acceptable, action-oriented
R – realistic, relevant, reasonable, rewarding, results-oriented
T – time-based, timely, tangible, trackable”
Concentrate on finding your goal, then concentrate on reaching it.
- Colonel Michael Friedman
Posted in Marketing, Safety, Sales, Training
Tagged Goal Setting, Rewarding Results, Roofers, Roofing Company, Roofing Project, Smart Goals, Variations
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Roofers’ Alliances?
I don’t know if your experience is the same as mine but most of the roofers I know are small companies that generally work in only one state.
Many of these folks are just small businesses that are hurting because the economy sucks – nobody is building and many people are putting off needed roof repairs. Sound familiar?
Yet, sometimes things happen that turn this upside down. Take the hailstorm that put the hurt on Phoenix, Arizona on October 5th. As a result of that storm, over 10,000 claims have been made for damaged roofs. Local roofers can’t keep up and homeowners are expecting to wait months just for estimates.
One reason for this is that about 40% of roofers in the Phoenix area are gone – moved away or went out of business – as a result of the slow economy.
Wouldn’t it be nice for you as a local roofer who is just hanging on to suddenly have abundant jobs dropped on the doorstep. And, wouldn’t it be great to be able to add one or more experienced crews to your payroll for as long as needed to get these jobs?
My question is “Why the heck not?”
Seems to me that reputable roofers in different areas could form alliances for contingency work like the Phoenix hailstorm.
Some may ask “Why not just go to these places and go door-to-door picking up work?” We all know that there are plenty of reasons not to do this: state licensing requirements, bonding, homeowner and insurance company distrust, etc. And we also know these aren’t the kinds of companies that we want to work with.
So, what should we do if we want to join up with other professional roofers to help out or get help when the work ramps up. Here are 4 steps for forming alliances:
- Contact the roofing associations in the states to which you would be willing to travel with your crews. They will help you find member companies.
- Contact roofing companies in these areas that are approximately the same size as your company. This will allow you to work “eye-to-eye” in setting up your alliance.
- Hash out what would be expected. I suggest that the responding company become temporary workers of the host company. This allows the host company to legally use its license, insurance, etc. Put whatever you agree to in writing, not as a contract but as a “handshake” agreement.
- Put together a packet of employment information, local accommodations, safety policies and training, etc. that can be provided to your alliance partner. The quicker that you can ramp up for a contingency the more jobs you will get.
As always, your comments and discussion on this or any topic of interest to you is appreciated.
Roofers Training – Fire Safety
This just in from the Silicon Valley Mercury News:
“A pot of tar being used by roofers at a job site caught fire … and spread to the building they were working on before firefighters could extinguish it Thursday morning.”
Fire safety should be a no-brainer when working with hot. Even from this short article I think I would look at these possible safety failures – heating tar in the trailer, operating too close to flammable materials, untrained or absent fire watch, missing or malfunctioning fire extinguisher, etc.
Since this is the third or fourth news article I’ve seen on roofers causing fires in the past few days, may I suggest you take the time to re-acquaint your crews on all those no-brainer things we sometimes assume they know.
